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Posts By: Lauren Vossen - Industry Expert

How to Find Success in Your First Year as an Insurance Agent

Industry Articles

You’ve landed your first insurance job, and you’re not quite sure what to expect. Sure, you know it’s a rewarding field with opportunity for growth and other benefits, but let’s be realistic: It’s going to take hard work and commitment to reap those benefits! Have no fear – here are three insights that will surely… Read more

What Your Clients Really Want in a Home Inspection

Industry Articles

Selling, buying or building a home can be an emotional experience. It’s important to be a trustworthy, knowledgeable resource during the process of working with real estate agents or home buyers and sellers. A good rule of thumb is to inspect each and every home as if you or your family would be living there…. Read more

Tips for High Quality Real Estate Photography

Industry Articles

When looking at real estate listings, can you guess where a prospective home buyer’s eyes go first? The photos. Real estate photography is at the forefront of the decision-making process for home buyers. As a real estate agent, high-quality photography is your first chance to pull a potential buyer in. Beautiful imagery will compel that… Read more

5 Lead-Boosting Tips for Mortgage Loan Officers

Industry Articles

For mortgage loan officers (MLOs), lead generation and customer value are significant parts of the business. MLOs that have an entrepreneurial spirit must know how to market themselves. And there’s never a wrong time to reassess your marketing strategy. If you’re ready to ramp it up or change your tactics, here are five ways mortgage loan officers… Read more

6 Ways to Promote Your Next Open House

Industry Articles

You want to create buzz about a new house you’re selling that just hit the market, so you’ve decided to host an open house. You’ve already instructed the sellers to do the basics: declutter the rooms and make sure the space appears well-maintained. But how do you ensure serious buyers will walk through the door… Read more

6 Steps to Becoming a Successful Entrepreneur

Industry Articles

Becoming a successful entrepreneur takes hard work and devotion. Staying successful, even more so. Many entrepreneurs naturally exude certain qualities such as persistence and optimism. However, there are certain actions that will help anyone wanting to become an entrepreneur find success. Here are six steps to keep in mind as you jumpstart your entrepreneurship: 1. Put… Read more

20 Tools Every Home Inspector Needs

Industry Articles

When learning to become a home inspector, it’s helpful to have tools on hand to get a clearer scope of a home’s condition. Beyond the typical screwdriver and tape measure, here is a list of tools that you’ll want to have on hand to ensure a safe and successful home inspection. The Basics Flashlight –… Read more

The Difference Between Commercial and Residential Real Estate

Industry Articles

Broadly speaking, real estate consists of two major branches: commercial and residential. On the surface, these two branches don’t look the same. Residential properties include both resale and new homes. This includes single-family homes, townhouses, vacation homes, investment properties, manufactured homes, and condominiums. Commercial includes shopping centers, medical and educational buildings, hotels, offices, and apartment… Read more

Let Facebook’s Dynamic Ads for Real Estate Boost Your Digital Marketing

Industry Articles

Facebook recently rolled out a new tool crafted for real estate professionals. Dynamic Ads for Real Estate. It allows brokerages to upload and advertise for-sale listings. This promotes relevant properties to home buyers on Facebook and Instagram. All it takes is integration between the Facebook ad platform and your listing data. How does it work?… Read more

6 Perks of Becoming a Home Inspector

Industry Articles

  If you are friendly, observant and trustworthy, a career in home inspection may suit you well. Home inspectors are a critical component in the home buying process, and the profession can be very rewarding. In fact, there are many benefits of becoming a home inspector. Here are just a few: 1.) Be Your Own… Read more

5 Benefits of Becoming an Appraiser

Industry Articles

  From job stability to professional development opportunities, residential appraisal careers offer many benefits to anyone willing to work hard. If you’re driven and enthusiastic about running a successful business, you’ll find that appraisal may be a good fit for you. Here are just a few reasons why a career as an appraiser may be… Read more

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